How AI earns our trust without our noticing
Current AI can read how you are feeling and what you need, and answer in tune with it, within a sentence or two. It can be empathetic, persuasive and even deceptive, often at above-average human levels (Peter, Riemer & West, 2025). Most of us never notice it happening. Each time an AI seems to understand us, our trust in it grows a little, without any decision on our part. This lesson is about that hidden effect: how quickly an AI earns our trust, and how far it can lead our thinking before we realise we are being led. You will then design a personal way of talking to AI that helps you learn, rather than one that simply flatters you.
Think about a time when a teacher explained something in language that just did not connect with you, and how different it felt when someone finally explained it in a way that clicked. AI raises the same question of tone and fluency, except an AI can be tuned to sound however you like. That power is useful, but it can also make a machine feel more trustworthy than it has earned.
Copies hosted here, under their open licences: Holbrook et al. (2024), Scientific Reports 14, doi:10.1038/s41598-024-69771-z. © The Authors, published under CC BY 4.0. Wang et al. (2023), Sensors 23, 9369, doi:10.3390/s23239369. © The Authors, licensee MDPI, published under CC BY 4.0. Kashyap et al. (2025), JMIR mHealth and uHealth 13, e67913, doi:10.2196/67913, first published in JMIR mHealth and uHealth at mhealth.jmir.org/2025/1/e67913. © The Authors, published under CC BY 4.0.
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